http://www.fiercedeveloper.com/story/developers-question-iad-revenue-sus...
Light flashlight app saw a click-through rate of 11.8%.
Excerpt
The data shows the iPad with an average CTR of 1.010%, the iPhone with .654% and Android with a leading 1.187%.
http://www.mobilemarketingwatch.com/bad-news-for-iad-android-users-click...
http://www.mobilemarketingmagazine.co.uk/content/navteq-scores-best-west...
http://www.bizreport.com/2010/07/mailermailer-list-fatigue-affecting-ema...
http://www.mobilemarketer.com/cms/news/advertising/6818.html